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A UNIQUE PARTNERSHIP

 

Like many industries, fitness lacks diversity. And so, in an effort to promote inclusion Gumbo Media has partnered with Nike to create GumboFIT.

Sponsored by Nike Running, GumboFIT seeks to create a unique community that thoughtfully bridges the worlds of underrepresented populations and the fitness mainstream through a diversity of programming and content curation. GumboFIT will prioritize the coalescing of Black and Brown fitness and wellness enthusiasts across Chicago to start, with a particular focus on South and West-side communities.

All bodies, identities, and communities are welcome to participate!

 


 

THE PROGRAM

 
 
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Community + City Runs

Community runs and official races, tournaments and experiences across the city.

Free bibs, courtesy of Nike Run Club.

 
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Social Activations

Community fitness engagements, conversations, and social outings supporting the wellness journey of each participating member.

 
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Content + Storytelling

Short-form storytelling that features the GumboFIT community, encouraging all on their own fitness journey.

 
 

JOIn the community

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To get involved, sign up below.


 

Join GumboFIT

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COMMUNITY RUNS 2X A WEEK

NIKE TRAININGS

BIB ACCESS TO OFFICIAL RACES

SOCIAL EVENTS

OTHER ATHLETIC AND WELLNESS EVENTS

REGISTER